foodstckr wins!

On Thursday I joined forces with Brandon Roy and Jeevan Kalanithi for the Simplicity consortium 24 hour build-a-thon contest. We created foodstckr, a little social web application that tells the stories of food via simple user designed food stckrs that can be printed out on labels and placed on food items.

Exhausted after working all night, we presented on Friday morning. Despite being obviously juvenile and irreverent, foodstckr is in a way quite lovable, and we were lucky to win first place in the build-a-thon’s popular vote. I think it helped that we played a little King Tubby as the soundtrack to our demo pitch. Jeevan registered the domain, so look to see foodstckr.org up and online eventually.

1. Signup, then login and create your food stckr…

create a food stckr...

2. Go to “print assorted” and generate a sheet. Print it on labels or sticky backed paper.

print out a sheet...

3. Now cut it all out. Each stckr has a permalink url on it, so a curious stckr discoverer can find it online, see who made it, and possibly press charges.

...cut it out...

3. Apply to food items, optionally with picture taking. Avoid eye contact with store employees.

apply to... tomato stuff

apply to... ice cream

apply to... energy drink stuff

apply to... meat product

2 Responses to “foodstckr wins!”

  1. annina Says:

    http://www.thebubbleproject.com check it out if you have not already. your project is strikingly similar.

  2. brent Says:

    Thanks for the pointer. You’re right, they are remarkably similar. We knew there were precedents for this sort of project, like yellow arrow and semapedia, but nothing quite so similar as this one you’ve pointed out. I do think we’ve got something extra here with the web-based creation and the format for printing directly onto standard mailing labels. If we do put it out there one of the plans is to allow photo uploads of placed stckrs, and I see the bubble project is doing something similar via email submission.

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